When it comes to choosing a victim, cybercriminals often look for low-hanging fruit. They seek the path of least resistance to keep their chances of success high and of getting caught low.
This is why so many criminals target small- to medium-sized businesses (SMBs). It is no secret among SMBs that they are frequently targeted by attackers. In fact, a research report from the Better Business Bureau shows that 87 percent of SMBs are aware that they are not safe from cybercrime. Despite this awareness, cyberattacks cost SMBs an average of $2,235,000 in 2017. This means smaller companies are still failing to properly secure their assets.